Knowledge Base

Tracking Website Visitors

Google Analytics shows you who visits your site and what they do.

Step 1: Create Google Analytics Account

1. Go to analytics.google.com
2. Sign in with Google account
3. Click "Start measuring"
4. Create account and property
5. Get your Measurement ID (G-XXXXXXX)

Step 2: Add to WordPress

Method A: Using Plugin (Recommended)

1. Install "Site Kit by Google" plugin
2. Connect your Google account
3. Follow setup wizard

Method B: Manual (Header)

1. Copy the GA4 tracking code
2. Go to Appearance → Theme Editor
3. Edit header.php
4. Paste code before </head>

Method C: Using Insert Headers Plugin

1. Install "Insert Headers and Footers" plugin
2. Go to Settings → Insert Headers and Footers
3. Paste tracking code in header section
4. Save

Verifying Installation

1. Go to Google Analytics
2. Check Real-Time reports
3. Visit your site
4. Your visit should appear

Key Metrics to Track

• Users and sessions
• Page views
• Bounce rate
• Traffic sources
• Popular pages